What is master data management?
Keeping one trusted record for each product, store and location your business runs on, so every system, report and AI tool reads the same version. In Corvera that is one canonical record per product, with the depots, retailers and stores around it.Does Corvera replace our ERP?
No. Corvera connects to your ERP and your other sources and keeps one record for each product and store across them. Orders and inventory stay in the systems you run today.Do we need clean product data first?
No. The Corvera team builds your product and store records with you at setup, starting from your ERP and the spreadsheets your team already keeps.What does a product record hold?
One product in one size: its format, the product line it belongs to and the custom fields your team uses, with the depots, retailers and stores around it.How does master data relate to product data mapping?
Master data is the record; mapping connects each source to it. Each product and store name in a portal, distributor report or ERP is matched to its record once, and your team approves the match.